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DeepLearning.AI

Data Storytelling

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Generative AI Cybersecurity & Privacy for Leaders

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ChatGPT: Master Free AI Tools to Supercharge Productivity

Prompt Engineering for ChatGPT

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Advanced Prompt Engineering for Everyone

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Why Getting Generative AI to Write Like You is a Hard Prompt Enginee…

Video (6 minutes)

OpenAI GPTs: Creating Your Own Custom AI Assistants

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Generative AI for Executives and Business Leaders Specialization

Specialization - 3 course series

Generative AI is reshaping industries, offering executives and business leaders unparalleled opportunities to drive innovation and business value. This IBM specialization empowers executives and business leaders to harness this transformative technology strategically and integrate it into your organization with confidence and clarity.

Through a series of short courses led by IBM thought leaders, you’ll gain foundational knowledge of generative AI, its business applications, and its governance. You’ll learn how to align AI strategies with organizational goals, navigate compliance considerations, and explore cross-functional use cases  in areas like customer service, HR, and finance.

Then, using the IBM watsonx AI engine, you’ll master effective prompt-writing techniques and apply best practices to develop tailored genAI use cases for your business. By the end of the program, you’ll be equipped with actionable insights and a robust AI integration plan.

If you’re keen to collaborate with stakeholders and leverage genAI strategically in your enterprise, enroll today, and step into the future with confidence.

Applied Learning Project

The final, practical, course of the program guides you through formulating effective AI use cases in your area of business.

Through a series of carefully sequenced activities, you apply genAI best practices while also using IBM’s watsonxAI engine to brainstorm ways to leverage this powerful tool in your organization. These experiential activities guide you through constructing a potential use case by

• Writing effective AI prompts and validating its output
• Developing a business goal to address your pain points 
• Choosing an appropriate genAI application suited to your goal 
• Criticallyexaminingyour use case feasibility byconsidering common risks and reflecting on ways to mitigate them.

Throughout the course, you will rely on your own industry expertise and leverage that knowledge to refine your ideas with AI assistance.

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GenAI for Executives & Business Leaders: An Introduction

Course 1

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3 hours

What you'll learn

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• Understand the history and impact of generative AI for business
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• Learn about the importance of your data in relation to business AI
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• Know the importance of trust, transparency and governance
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• Apply generative AI to key use cases like customer service and application modernization

Skills you'll gain

Category: Generative AI

Generative AI

Category: Business Strategies

Business Strategies

Category: Business Leadership

Business Leadership

Category: Customer Service

Customer Service

Category: Artificial Intelligence

Artificial Intelligence

Category: Data-Driven Decision-Making

Data-Driven Decision-Making

Category: Data Ethics

Data Ethics

Category: Customer experience improvement

Customer experience improvement

Category: Digital Transformation

Digital Transformation

Category: Business Ethics

Business Ethics

Category: Governance

Governance

Category: Business Transformation

Business Transformation

GenAI for Execs & Business Leaders: Integration Strategy

Course 2

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3 hours

What you'll learn

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• How you can drive ROI with GenAI
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• Strategically aligning your use case and an appropriate GenAI solution suited to your needs
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• Impact of GenAI compliance and governance in relation to your organization
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• Plausible effects of GenAI cross-functionally, and in marketing, HR, ITOps, FinOps, and finance

Skills you'll gain

Category: Generative AI

Generative AI

Category: Artificial Intelligence

Artificial Intelligence

Category: Business Ethics

Business Ethics

Category: Finance

Finance

Category: Data Governance

Data Governance

Category: Human Resources

Human Resources

Category: Return On Investment

Return On Investment

Category: Scalability

Scalability

Category: Compliance Management

Compliance Management

Category: Business Leadership

Business Leadership

Category: Data Strategy

Data Strategy

Category: Data-Driven Decision-Making

Data-Driven Decision-Making

Category: Business Strategy

Business Strategy

Category: Information Technology Operations

Information Technology Operations

GenAI for Execs & Business Leaders: Formulate Your Use Case

Course 3

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3 hours

What you'll learn

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• Step-by-step how to formulate plausible genAI business applications for your organization
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• How to mitigate AI implementation risks
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• Best practices for ensuring valid, useful AI output
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• Factors to consider when assessing AI implementation feasibility 

Skills you'll gain

Category: Prompt Engineering

Prompt Engineering

Category: Risk Analysis

Risk Analysis

Category: Business Priorities

Business Priorities

Category: Generative AI Agents

Generative AI Agents

Category: Generative AI

Generative AI

Category: Business Solutions

Business Solutions

Category: Brainstorming

Brainstorming

Category: Innovation

Innovation

Category: Ideation

Ideation

Category: Risk Mitigation

Risk Mitigation

Category: Feasibility Studies

Feasibility Studies

Category: Goal Setting

Goal Setting

Category: Strategic Decision-Making

Strategic Decision-Making